public relations
Brant Skogrand, APR, MBC

Testimonials for Brant

  • “Brant is highly professional and extremely well prepared. He continues to represent our organization in an exemplary manner, and we enjoy working with him.” — Harald Borrmann, Catholic United Financial President, CEO and Chair of the Board
  • “Brant has been, and continues to be, an outstanding PR partner for our agency. From understanding our business, to crafting our story, to guiding and implementing our PR strategy, Brant has been a valued resource and a vital contributor to our overall marketing strategy during a time of growth and change at our company.” — Erik Norsted, Vice President at Olive & Company
  • “Brant has provided excellent public relations strategy and support for Cardinal Board Services since we retained his services. We have gone from no PR to having media coverage every month. Brant has the connections — we have been featured in the Star Tribune, St. Paul Pioneer Press, contributed to an article in the American Bar Association magazine, and had an article we authored placed into Private Company Director magazine. We could not be more pleased with his services.” — Jim Zuehlke, Principal, Cardinal Board Services

Public Relations Minnesota: Media Relations Consultant | Social Media Consultant | Search Engine Optimization Consultant

I am an award-winning Accredited public relations professional. My passion for PR comes from results I have seen it deliver — enhanced goodwill, improved visibility and increased sales.

An Accredited member of the Public Relations Society of America (PRSA), I most recently served as chair of the Midwest District. I share my passion of public relations by teaching at North Central University, serving as a guest lecturer to college students on the topic, writing for Minnesota Public Relations Blog, and by serving for three years as the professional adviser to the Public Relations Student Society of America chapter at the University of St. Thomas. 

I have earned several awards for my work, including PRSA Silver Anvils, Minnesota PRSA Classics and Communicator Awards. I have a bachelor’s degree in journalism from the University of Minnesota and earned a master’s degree in business communication from the University of St. Thomas.

In addition, I am a Certified Master of Social Media and a Certified Search Engine Marketer.

My extensive experience and acquired credentials enable me to practice as a media relations consultant, social media consultant and search engine optimization consultant.

  • As a media relations consultant I implement public relations principles to build brand recognition, generate buzz about organizations and position client staff members as experts in their field.
  • To complement public relations efforts I serve as a social media consultant and focus on developing social media strategies using the right tools to reach target audiences and engage customers.
  • In an effort to help organizations effectively position themselves, I operate as a search engine optimization consultant and strengthen website presence by helping websites become more visible and search engine friendly.

Leadership Roles

  • Public Relations Society of America:
    • Chair, Midwest District (2013)
  • Minnesota PRSA:  
    • President (2012)
    • Vice President (2011)
    • Treasurer (2010)
    • Secretary (2009)
    • Director of Communications (2008)
    • Director of Student Relations (2007)
    • Co-chair of Student Relations Committee (2005-2007)
  • Steering Committee Member: Minnesota Business Ethics Award, 2017-present
  • Adjunct Professor: North Central University, 2016-2017
  • Board Member: Matter, 2010-2013
  • Professional Adviser:  University of St. Thomas PRSSA chapter, 2005-2008
  • Member:  Public Relations Society of America, 1995-present; Accredited in PR and Counselors Academy member
  • Past Member:  National Investor Relations Institute