Your organization’s website is your most important digital presence. In order for your website to be found by target audiences, though, it has to be compatible with search engines.

As a search engine optimization company, Skogrand PR Solutions help your website become more visible with search engine optimization.

Our SEO services include:

  • Keyword research
  • Site analysis, including TITLE and META Description tags
  • Google AdWords and Bing Ads campaigns
  • Link building and more

Ensure that your website is as search engine compatible as possible with Skogrand PR Solutions SEO services – contact Skogrand PR Solutions today!

What is search engine optimization (SEO)?

According to Search Engine College, search engine optimization is simply “the use of search engines to draw traffic to a website. It’s the technique of attaining a higher ranking in search engines and directories via alteration of website code and copy to make it more search engine compatible.” SEO is just one facet of search engine marketing.

Organic SEO vs. PPC

There are two types of search engine optimization: organic and sponsored (pay per click or PPC). Organic search engine optimization focuses on the specifics within your website to create a foundation that can be easily identified by search engines. This includes keywords, title and meta descriptions, link building and more. Sponsored search engine optimization, the other kind of SEO, is referred to as PPC and requires a fee. Popular sponsored search engine optimization campaigns are Google AdWords and Bing Ads. Our search engine optimization company can help your business build its digital presence based on a customized search engine optimization plan.