Public relations case study: Nestle infant formula

By Brant Skogrand, APR, MBC   Infant formula is one of the products that helped create food conglomerate Nestlé when, in 1867, Swiss pharmacist Henri Nestlé mixed together a liquid food from cow’s milk, wheat flour, and sugar for a neighbor’s baby who wouldn’t nurse. Infant formula also is the reason for a boycott against the…